If a stay-at-home Mum or Dad wants to start a home based business, he/she has plenty of options. The following are some of the business ideas:--
(i) Medical and legal Transcription:-- People who have a good command over the English language and good keyboarding skills, can choose medical or legal transcription as their profession. It requires a very low overhead cost.
(ii) Medical claims billing:-- This is also a lucrative work-from-home business. However, it requires some financial skills.
(iii) Web design:-- If you have the necessary skills to design good quality websites, you can turn it into a lucrative home based business. Though, the investment for necessary hardware and software is high, the returns are good.
(iv) Affiliate marketing:-- Online affiliate marketing programs involve promoting different products on the internet. Generally, you are paid a commission on sales or lead. The biggest advantage of affiliate marketing is that you do not have to physically store any product. The storage, handling and shipping are all handled by the vendor.
(v) Accounting :-- If you possess extensive financial skills and have good knowledge about accounting practices and tax laws, you may offer your services to local small businesses. You may also purchase a tax and accounting franchise for your area.
(vi) Desktop publishing :-- If you have skills in DTP, and create brochures and newsletters, offer your services to different small businesses.
(vii) Computer repair :-- This is also a good home based business. But you must have a thorough knowledge about computer hardware.
(viii) Consulting :-- If you are an expert in some area, offer your consulting services to others.
(ix) Catering :-- If you have a flair for cooking, start a catering business from your home.
(X) Interior design :-- This is also a lucrative work-from-home business for stay-at-home mothers.
Friday, July 15, 2011
Thursday, July 14, 2011
Directory Submission -- Seven Tips
Good quality links from reputed sites (which have the same topic as yours), is crucial for getting a high rank in the search engine results. When visiting a website, the search engine bots look at the quantity and quality of the incoming links to that site. The higher the number of quality incoming links, the higher will be the position of the site in the search engines. Directory submission is the most widely used link building method used by online marketers. Some of the benefits of directory submission are as follows:--
(a) Increases your backlinks.
(b) Leads to frequent visits by the search engine robots.
(c) Helps in search engine indexing.
(d) Drives traffic to your site.
(e) Promotes brand awareness.
The following are some tips to help you submit your site to different
online directories:--
(i) Research -- Before you start submitting your site, research each directory, the guidelines for submission and the different categories. Make sure that the concerned directory has the relevant category for your site.
(ii) Category -- Selection of the most appropriate category is vital. Your site is likely to get rejected if the same is submitted to the wrong category. If there are two categories which are relevant to your site, submit to the one which has the least number of links.
(iii) Make sure that your site is ready for submission and is not full of broken links. Read the directory submission guidelines and follow them.
(iv) Description -- Write a short description of your website. Generally, most directories require a description of not more than 150 - 250 characters or 15 - 25 words. However, some directories may accept a smaller/larger description. This description will be displayed below the link of your site. Try to incorporate your important keywords in the description. But do not stuff too much keywords or it may sound spammy. Make sure to describe the site and not the business. Never use any promotional language. Be very clear and professional in your approach.
(v) Title -- In the title, list the official page title of your site. If possible, try to include the primary keyword for your homepage in it.
(vi) Keywords -- Many directories would require you to submit your keywords, in addition to the description of your site. Therefore, you should list the keywords/keyphrases in order of importance. Some directories may want the keywords/keyphrases separated by commas whereas others may want them separated by spaces. So, you should make two lists, formatted in two ways.
(vii) Follow-up -- After you submit your site to a directory, keep track of the submission to see when the same has been added to the directory. If the site has not been added within a reasonable time, it may be resubmitted after four weeks.
(a) Increases your backlinks.
(b) Leads to frequent visits by the search engine robots.
(c) Helps in search engine indexing.
(d) Drives traffic to your site.
(e) Promotes brand awareness.
The following are some tips to help you submit your site to different
online directories:--
(i) Research -- Before you start submitting your site, research each directory, the guidelines for submission and the different categories. Make sure that the concerned directory has the relevant category for your site.
(ii) Category -- Selection of the most appropriate category is vital. Your site is likely to get rejected if the same is submitted to the wrong category. If there are two categories which are relevant to your site, submit to the one which has the least number of links.
(iii) Make sure that your site is ready for submission and is not full of broken links. Read the directory submission guidelines and follow them.
(iv) Description -- Write a short description of your website. Generally, most directories require a description of not more than 150 - 250 characters or 15 - 25 words. However, some directories may accept a smaller/larger description. This description will be displayed below the link of your site. Try to incorporate your important keywords in the description. But do not stuff too much keywords or it may sound spammy. Make sure to describe the site and not the business. Never use any promotional language. Be very clear and professional in your approach.
(v) Title -- In the title, list the official page title of your site. If possible, try to include the primary keyword for your homepage in it.
(vi) Keywords -- Many directories would require you to submit your keywords, in addition to the description of your site. Therefore, you should list the keywords/keyphrases in order of importance. Some directories may want the keywords/keyphrases separated by commas whereas others may want them separated by spaces. So, you should make two lists, formatted in two ways.
(vii) Follow-up -- After you submit your site to a directory, keep track of the submission to see when the same has been added to the directory. If the site has not been added within a reasonable time, it may be resubmitted after four weeks.
Wednesday, July 13, 2011
Forums -- How to Use Them for Promoting Your Internet Business?
There are different ways to promote an internet business. 'Pay Per Click advertising, banner advertising, article marketing, forum marketing etc. are the different ways which can be used to promote your site on the web. Here, we shall discuss about forum marketing, which is one of the simplest internet marketing strategies used by internet entrepreneurs to market their businesses online.
There are hundreds of forums on the internet. Some of these are general forums whereas some are niche specific. Forums can be used to share information on a specific subject or just socialize. Active participation in forums is a great way to market an online business. The benefits of participating in forums are as follows:
(a) Builds backlinks.
(b) Drives traffic.
(c) Builds your reputation.
(d) Provides help and ideas from other members.
(e) Helps you to publish special offers.
The first step for forum marketing is to decide which forums to join. You must join forums which have the same topic as to that of your website or closely relate to it. This will help you to get access to people who may be interested in the products or services which you offer. For example, if you have a 'Dog Training' website then it will be useless to join a gardening forum or a car forum. Members there will only be interested in gardening or cars. So, with a 'Dog Training' website, you must join forums which are related to the subject. You can search in 'Google' to find out the relevant forums and join them one by one. Before joining a forum, read the TOS carefully. You must adhere to the rules of a forum. For example, most of the forums do not allow any blatant advertisement. You may promote your website only through the signature link at the end of each post. Some forums do not allow the use of any affiliate link in the signature line and you can only use the URL of your own website there. Failure to adhere to the rules of a forum may get you banned from it.
Sometimes, search engines like Google crawl popular forums and index many posts. So, your posts may appear in the search engines along with your website URL in the signature line. This will help to drive traffic to it.
After joining a forum, you must participate in the discussions on a regular basis. Always try to help other members of the forum by answering their questions and giving valuable advice. If you add value to the forum, more and more members will click your link and visit your website.
There are hundreds of forums on the internet. Some of these are general forums whereas some are niche specific. Forums can be used to share information on a specific subject or just socialize. Active participation in forums is a great way to market an online business. The benefits of participating in forums are as follows:
(a) Builds backlinks.
(b) Drives traffic.
(c) Builds your reputation.
(d) Provides help and ideas from other members.
(e) Helps you to publish special offers.
The first step for forum marketing is to decide which forums to join. You must join forums which have the same topic as to that of your website or closely relate to it. This will help you to get access to people who may be interested in the products or services which you offer. For example, if you have a 'Dog Training' website then it will be useless to join a gardening forum or a car forum. Members there will only be interested in gardening or cars. So, with a 'Dog Training' website, you must join forums which are related to the subject. You can search in 'Google' to find out the relevant forums and join them one by one. Before joining a forum, read the TOS carefully. You must adhere to the rules of a forum. For example, most of the forums do not allow any blatant advertisement. You may promote your website only through the signature link at the end of each post. Some forums do not allow the use of any affiliate link in the signature line and you can only use the URL of your own website there. Failure to adhere to the rules of a forum may get you banned from it.
Sometimes, search engines like Google crawl popular forums and index many posts. So, your posts may appear in the search engines along with your website URL in the signature line. This will help to drive traffic to it.
After joining a forum, you must participate in the discussions on a regular basis. Always try to help other members of the forum by answering their questions and giving valuable advice. If you add value to the forum, more and more members will click your link and visit your website.
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